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LinkedIn termsUpdated

LinkedIn @mention

Also called: mention, tag someone on LinkedIn, @mention

Definition

An @mention tags a LinkedIn member or Page in a post or comment: you type @, start the name and pick it from the list. The name becomes a link to their profile or Page, and a mentioned member receives email and app notifications.

How mentions work

  1. 1

    Type @

    In a post or comment, type @ and start typing the name. On mobile you can tap the @ icon instead.

  2. 2

    Pick the right person or Page

    Choose from the list. For common names, add the company to your search to find the right person.

  3. 3

    Publish

    The name turns into a link, and mentioned members are notified. You can also edit a post or comment later to add a mention.

When a mention doesn't work

  • The member has turned mentions off; LinkedIn tells you they can't be mentioned.
  • LinkedIn may restrict mentioning people you aren't connected to, although in general you don't need to be connected.
  • The selection wasn't made from the list, so the name stays plain text.
  • Posting through LinkedIn's API: an organization mention only becomes a link if the text matches the organization's full name.

Using mentions well

Mention people because the post is about them or genuinely useful to them: a collaborator on the work, a speaker you're quoting, a client who agreed to be named. Long lists of mentions added only to boost reach tend to annoy the people tagged. Before naming a client or colleague in public, check they're happy to be associated with the post, and double-check you picked the right person when several share a name.

Mentions on your website

In a LinkedInEmbed feed, mentions in your posts stay clickable and lead to the profile or Page on LinkedIn. Showing posts where other people mention you is a different matter; see showing posts by hashtag or mentions and the question of permission.

Related terms

LinkedIn repost
A LinkedIn repost shares someone else's public post with your own network. A plain repost passes it on unchanged; “Repost with your thoughts” adds your commentary on top, with the original post shown underneath.
LinkedIn URN
A LinkedIn URN (uniform resource name) is a text identifier in the form urn:li:{entityType}:{id}. LinkedIn uses URNs to name members, organizations, posts, images and other objects, for example urn:li:organization:12345 for a company.
LinkedIn connection degrees
Connection degrees show how far another member is from you on LinkedIn. 1st-degree members are directly connected to you, 2nd-degree members are connected to your 1st-degree connections, and 3rd-degree members are connected to your 2nd-degree connections.

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