Embedding LinkedIn on a websiteBy the LinkedInEmbed team · Updated
Can you embed LinkedIn posts in an email or newsletter?
Short answer
Not as a live embed. LinkedIn's embed code is an iframe and website widgets use JavaScript, and email programs generally don't run scripts or display iframes reliably. Instead, add an image of the post, link it to the post on LinkedIn, and put a short quote and a clear call to action in the email text.
Why embeds don't work in email
A website can load a frame from linkedin.com or run a small script; most email programs strip or ignore both for security and privacy. Even services that build embeds for the web, such as Can I email, point out that iframes aren't supported in HTML email and offer a static image instead. Plan on a picture and a link.
Support for anything interactive varies a lot between email apps, and many readers see emails with images turned off until they choose to load them. So keep the key message in your own text, and treat the image as a helpful extra rather than the whole message.
How to feature a LinkedIn post in an email
- 1
Get the post link
On LinkedIn, open the post's More (…) menu and choose Copy link to post.
- 2
Make an image
Take a clean screenshot of the post, crop it and keep the file small. Add alt text that says what the post is about.
- 3
Link the image and add text
Link the image to the post URL, add a one- or two-line quote in the email body, and a button such as “Read on LinkedIn”.
- 4
Check visibility
Readers who aren't signed in can only open public posts. Make sure the post is shared with Anyone.
Featuring someone else's post, such as a customer shout-out? Ask them first. See do you need permission to embed someone else's post?
Other options
- For a LinkedIn recommendation, the free testimonial card generator creates a clean image you can drop into an email.
- If your newsletter has a web version on your own site, that page can use a real embed or a feed widget.
- Link to a page on your site that shows your latest LinkedIn posts, so the email stays light and the content stays current.
- Avoid screenshots of long posts: they're hard to read on a phone. Crop to the first few lines and let readers click through for the rest.
- If your email platform has a block that turns a link into a linked image, it can save you making the screenshot yourself; check the preview before sending.
Sources
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